Viewpoints, Opinions and Editorials

BMJ Quality & Safety

A Nudge Towards Increased Experimentation to More Rapidly Improve Healthcare

Nov 2019

Most health system implement interventions without proper testing. This leads to good ideas that are not spread and bad ideas that persist. Successful innovation requires experimentation.


Is There a Best Time of Day to See Your Doctor?

May 2019

When it comes to the medical care you receive, it shouldn’t really matter whether you see your doctor in the morning, the middle of the day, or late in the afternoon. But it can.

Harvard Business Review

Improving Health Care by Gamifying It

May 2019

Gamification is often used in digital health applications and by workplace wellness programs. Subtle changes to design could significantly improve its impact for promoting healthy behaviors

NEJM Catalyst

Key Insights on Launching a Nudge Unit within a Health Care System

May 2019

Insights from the Nudge Units in Health Care Symposium can be used as a framework for institutions to develop and launch behavioral design teams within their own health systems.

Nature Hum Behav

Nudges for Influenza Vaccination

Oct 2018

Influenza is a significant cause of morbidity and mortality around the world. Nudges are small changes to the environment or choice architecture that can be designed to significantly increase influenza vaccination rates.

Behavioral Scientist

Can “Nudge Units” Help Build Better Health Systems?

Jan 2018

Building behavioral science teams and methodologies into health systems would create more and better solutions to some of the toughest problems in health.


Nudge Units to Improve the Delivery of Health Care

Jan 2018

Key information and important choices are constantly being presented in health care. Yet often the frames or default options used are selected without attention to strategic goals. Creating a nudge unit in a health care system can lead to consistently better decisions.


Getting To Optimal: Generic Drugs And Electronic Health Records

Oct 2016

Many providers are taking a hard look at EHRs and overall healthcare delivery design. Behavioral science can be a powerful tool in these redesign efforts.

New York Times

Paying Employees to Lose Weight

Mar 2016

Studies suggest companies can improve the health of workers, but only if they are smart about it.


Nudging Students Toward Healthier Food Choices—Applying Insights From Behavioral Economics

May 2015

Subtle changes to choice architecture could result in big improvements in childhood eating behaviors.


Wearable Devices as Facilitators, Not Drivers, of Health Behavior Change

Feb 2015

Although wearable devices have the potential to facilitate health behavior change, this change might not be driven by these devices alone. Instead, the successful use and potential health benefits related to these devices depend more on the design of the engagement strategies than on the features of their technology.